NEW YORK – The North America chief of French jeweler Cartier at the L2 Forum 2013 said that while the brand is investing heavily in digital media, the house proceeds with caution when applying a new social media tactic, keeping in mind the brand image and long legacy.
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","iv":"6f612657830e6ea5c977cb254a786444","s":"bd4ce1a00af7686e"}